Bloom Ads Blog

The Advantages of Media Planning & Buying with Bloom Ads

   

The Importance of Media Planning for Your Business

Media planning entails sourcing and selecting the optimal media platforms for your marketing campaigns, and at the end of the day the importance of media planning comes down to determining the best...  

What are The Objectives of Media Planning?

Media planning is an essential part of any marketing strategy.  As a business owner, not only should you be thinking about your day-to-day plan, but you should also be thinking about your overarching...  

The Top Marketing Terms You Need to Know

If you’re new to the marketing world, you’re probably going to start hearing a lot of words and abbreviations that sound strange to you — SEO and ROI can seem to be another language. But there’s no...  

Adapting Your Communication Style for Different Kinds of Employees

If you think about the way you talk to the people in your life, you’ll probably notice that you use different tones and ways of wording things with different people. For example, you may speak more...  

Choosing Images That Improve Your Visual Marketing Results

A picture’s worth a thousand words, right? That means when you’re choosing the imagery for your advertising and marketing campaigns, you want to use photos and graphics that will help bolster your...  

PPC Mistakes That Are Costing You Money

Pay-per-click, or PPC, advertising often makes up a good amount of your online advertising budget, so you wouldn’t want to make any mistakes in your targeting or budgeting — but you could be! Make...  

Understanding a Buyer's Journey Towards a Purchase

How often do you go into a store and decide to buy the very first thing you see, regardless of what is it or if you even need or want it? We’re guessing never. That’s because there is a process that...  

Showing Your Employees You're Thankful for Them

When you run a business, few things equal the value of having good, happy employees. Your employees work tirelessly, day in and day out, to help your company succeed and deliver your customers the...  

Earning More Positive Reviews for Your Brand

One of the first things a person does before using a product or service is look up reviews of the brand. While most business owners worry about whether their reviews are good or bad, there’s...