Bloom Ads Blog

How Media Buying Can Improve Your Rebranding Strategy

Rebranding your company message can be a difficult task.  However, when done effectively it can stimulate growth and help you gain a competitive advantage.  Digital advertising agencies like Bloom...  

How to Include Halloween in your Media Plan

Are you including holidays in your media plan?  You should!  It’s important to create advertising content that is relevant and engaging to potential customers.  With Halloween right around the...  

Service Spotlight: TV Advertising Spots

Looking to get your message heard?  TV advertising is one of the best ways to reach a wide audience!  Paid television advertisements have been around since the 1940s, and it comes as no surprise that...  

Why is it So Important to Have a Brand Voice?

Does your brand have a voice?  It should.  A voice is a way for you to convey to your audience who you are as a business and how you want to be perceived.  By creating a distinct, recognizable voice,...  

What to Include on your Digital Advertising Checklist

When working to create a marketing plan that properly reflects your brand, you want to make sure that your message is consistent across all platforms. From your banner ads to your display ads to your...  

How to Optimize Your Tweets with SEO

When used correctly, Twitter can be a multi-faceted aspect of your digital marketing campaign.  In addition to staying in contact with your customer base and improving brand awareness, your Twitter...  

How a Digital Ad Agency Can Improve Your Social Media Presence

Social media is heavily integrated into our everyday lives.  We use it to stay in touch with friends and relatives, stay updated on current events and follow the businesses that interest us.  It...  

What is Paid search SEM & Why is it an Important Part of Digital Advertising?

New to digital advertising? SEM, also known as search engine marketing, is one of the best ways to promote your business online. It increases your visibility in search results and can even help drive...  

How to Update & Modernize Your Media Plan

The digital age has changed the way that businesses market to potential clients.  With all of the information that we are presented with on a daily basis, out of box thinking is the best way to stand...  

How Does Media Buying Optimize Your Marketing Strategy

As a business owner, you want to get the most out of your marketing strategy.  That’s why we utilize media buying to optimize your campaign to achieve the greatest ROI.